Resources
Articles
2008.10: Personal Promotion: Marketing Tips for Today's Market
2008.05: Google: How Ranking Works and What You Can Do to Boost Your Position
2008.05: Frequently Asked Questions
Quick Tips
Check your eNewsletter before sending
Here's a quick way to test your stylized/html emails for spamminess and avoid having your messages land in a junk folder:
1) Create your email as you normally do.
2) Send your message to check-auth@verifier.port25.com.
In a few minutes, you'll receive a report on how your email rated. For additional information on spam-proofing your messages, visit the Email Sender & Provider Coalition at http://www.espcoalition.org/senderid/
An Easy Way to Promote Your Content
AddThis is a free service that provides a easy way for people to share your content or bookmark your page. AddThis generates a small bit of code that can be added to your website, blog or enewsletter. Users can then share your content on popular sites like Delicious, MySpace, Facebook and Digg or save your page as a favorite in their web browser.
Sharing your content expands the number of people your message reaches and can even generate more traffic to your site and improve your search engine ranking. AddThis can be added to any page or pages on your site. You can even track how users are sharing your content with AddThis' free analytics.
Below is what your AddThis button would look like. Give it a try!
Bookmark and Share
